Agreed, it indeed is. I wonder if this scenario you paint is rather about “timing” and the “quality of the emotional connection”….
I’m thinking that if the emotional connection merely started—then many of the points discussed in this article didn’t deepen. I wonder how many in it for the “physical” would stay long enough to deepen the emotional connection? And if there are actually ulterior motives, I believe the other person should sense how that emotional connection is only on the surface.
I think the key point is: “they should”….but if they’ve never experienced deep emotional connection how else are they to differentiate deep versus surface (newly developing).

You brought up such a good scenario that I think happens far too often….sadly.